How to manage an improv group

As the managing director and co-founder of Swaajp Improtheater, I’ve been a driving force in starting the group, growing it to the point of having regular performances in both Dutch and English as well as running our own improv courses, which culminated last year in becoming a non-profit. In this atypical improv workshop, we will cover all the aspects of organisation and management that running an improv group entails. Don’t expect to sit down the whole time, but this workshop is indeed way more lecture-like than most. How to get more people to your shows? How to get booked for performances? How to structure your organisation? How to approach marketing? And even the most basic question, how to start your own improv group? You will find answers to all of these questions and more in this workshop.